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Fellowship study programmes and are intended to suit students who
already have some background knowledge in the relative field, either from self
interest, employment in the related area, or from previous study.
Without doubt the most comprehensive course in business management and
management accounts that we have ever offered for home study, the
programme allows suitable students to gain a thorough working knowledge of
all aspects of international business management. Topics covered within
the course include detailed sections on the role of management within a
modern business organisation, staff and human resource management, retail
management, product development and business promotion, management
accounts, and the international economic/legal framework in which modern
business operates.
Presented in our standard flexible study format, the course consists of
around 600 hours work, and is intended to last approximately 12-18 months.
All materials and supporting text books are included as detailed overleaf.
Assessment is on a continuous basis with 12 marked assignments and a final
thesis.
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FELLOWSHIP STUDY PROGRAMME: |
CODE |
PRICE |
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INTERNATIONAL BUSINESS MANAGEMENT AND ACCOUNTS |
IBM011 |
£525 |
| €776* |
| $1035* |
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SECTION A: THE ROLE OF
MANAGEMENT WITHIN A MODERN BUSINESS ORGANISATION
Introduction
Types of business organisations
International business markets
Small businesses organisations
Limited companies and PLC’s
International business organisations
Management structures
Levels of management
Role of management
Management responsibilities
Management and administration
Management and staff
Management and retail sales
Management and business promotion
Management and product development
Management and accountancy
SECTION B: STAFF AND HUMAN
RESOURCES MANAGEMENT
Managing staff
Personnel management - an overview
Personnel management roles
Evaluating human resources
Team building and training
Motivation and reward
Managing careers
Job advertisements and application forms
Interviewing techniques
Offers of employment and rejection
Salary negotiation
Staff supervision
Dismissal and redundancy
Recruitment policies
Employee management and relations
SECTION C: RETAIL MANAGEMENT, PRODUCT DEVELOPMENT AND PROMOTION
The retail industry
Retail management roles and principles
Market orientation and market research
Production, promotion, pricing and sales
Product advertising and promotion psychology
Advertising/marketing media
Basic principles of marketing
Retail psychology
Customer needs and motivations
Pricing, sales and promotion
Basic marketing techniques
Psychology of sales
Psychology and advertising
Psychology and design
Psychology and sales techniques
Customer satisfaction and service
Team building and motivation
Sales generation and motivation
Targets and rewards
SECTION D: BUSINESS MANAGEMENT
ACCOUNTS AND THE INTERNATIONAL ECONOMIC AND LEGAL FRAMEWORKS
Business and economics - the financial environment
Market forces and entrepreneurship
Business plans
Business accounts
Preparation of business accounts
Interpreting business accounts
Business forecasting
Management and budget forecasts
Management reporting and liaison
Business and consumer law
Company law and accountancy
Tax reduction strategies
Offshore trading
Banking and finance
The
programme also includes four supporting limited order text books.
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Duration:
Presented in our standard flexible study format, approximately 600
hours home study. Students work at their own pace, but by working 5 to 6
hours per week can expect to complete the course within 12-18 months. |
| Assessment:
Continuous: 12 marked
assignments and a final thesis. |
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Your enrolment options: |
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*Guide prices: These are shown in US dollars and Euros
and are intended to be used as a guide
only to the equivalent rate in sterling. All
enrolments are processed in sterling and as such, the actual price in US
dollars and Euros will depend wholly upon the exchange rate on the actual day of
processing by your card company.
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International business management and accounts